Activision Uses Captain America To Sell Call Of Duty To The Chinese

Call Of Duty Online is a free-to-play China-exclusive version of the mega franchise trailored specifically for its first (official) foray into their new, recently legalised, videogame market. Here’s the trailer – see if you can spot anyone familiar:

It’s actually a really fun trailer and shows off some parts of the new title (programmed by Raven Software, who were also responsible for 2010’s Call Of Duty: Ghosts). Aside from the microtransactions prevalent in any free-to-play game, there’s single player missions, online squads, and a Cyborgs mode replacing Zombies to neatly sidestep strict Chinese laws about depicting the dead. The CoD formula has always been style over substance, so a flat-out online only mode seems to be the next logical directoon. It will be interesting to see if its success changes the approach to CoD in the Western world.

Meanwhile, Chris Evans was last seen doing the backstroke in a swimming pool filled with freshed printed bills and is therefore unavailable for comment.


Via Polygon